Programme Overview
The Certificate in Digital Marketing is a focused, practical programme covering all major pillars of digital marketing — SEO, SEM, social media marketing, email marketing, content marketing, Google Ads, Meta Ads, and analytics. Designed for students, entrepreneurs, and working professionals, it provides job-ready digital skills in 6 months.
Key Highlights
- 100% practical curriculum — tools, live campaigns, and case studies
- Covers Google Ads, Meta Ads, SEO tools (Semrush, Ahrefs), and Analytics
- Includes Google and Meta certification preparation
- Ideal for business owners, marketers, and freelancers
- Industry mentors with experience in leading digital agencies
- Flexible online format — 5-6 hours per week
Programme Curriculum
1Term I (6 Months)
1
Term I (6 Months)Foundations of Digital Marketing
Search Engine Optimisation (SEO)
Google Ads & SEM
Social Media Marketing (Meta, LinkedIn, Twitter)
Email Marketing & Automation
Content Marketing & Blogging
Google Analytics & Data Insights
E-Commerce Marketing Basics
Capstone: Live Campaign Project
Career Prospects
Digital Marketing Executive
SEO Analyst
Social Media Manager
Content Marketer
Google / Meta Ads Specialist
Freelance Digital Marketer
Eligibility Criteria
10+2 (any stream) with minimum 40% marks
Relaxation for SC/ST/OBC/PwD candidates as per UGC norms. Refer to the Admission Prospectus for exact eligibility and cut-offs.
Rolling Admissions
Cert. (Digital Marketing)
Commerce & Management
Total Fee₹9,000
Fee₹9,000 (single term)
Duration6 Months
ModeOnline
Intake150 seats
Topics Covered
Digital MarketingSEOGoogle AdsSocial MediaAnalytics